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Did You Know The Power of Book Signings? By:-Marsha Friedman
With authors trying to stay ahead of the pack of nearly 300,000 books being published every year in America, many don't know the power that book signings can have on the promotion of their book. Read on to find out the intense power of this excellent book promotion tool.
When Should Television Appearances Be Part of Your PR and Marketing Strategy By:-Marsha Friedman
Do you know how to harness the power of television publicity for your business? Read on to find out how.
Basic Steps of Product Marketing By:-Amit Chanana
To a lot of people, the thought of creating their own information product from scratch can seem like a very daunting or overwhelming process. However, if you follow some very basic steps, creating an information product can be quite simple.
Media Relations and Brand Awareness - Helpful Hints By:-James Johnson
Tips and ideas about how to get started with brand awareness and media relations.
10 Keys to Getting Free Publicity By:-Danek Kaus
There is a right way and a wrong way to seek publicity in the media. These steps will lead you to publicity success.
How to Use Media Calendars for Free Publicity By:-Danek Kaus
The media use two special calendars, the calendar of events and the editorial calendar, which lists upcoming topics they plans to cover. Learn the secrets of using these calendars to get free publicity.
Your 5 Day Marketing Plan By:-Karen Scharf
Unfortunately, since many small business owners don't consider marketing as a core business activity...it's often the task that gets set aside when time is crunched. But by taking just a few minutes to plan ahead, your future marketing activities can go much smoother; you'll be able to complete your marketing activities quickly and easily.
How A PR Firm Quotes Project Rates By:-Amy Nutt
There are several elements factored into a quote from a PR firm. There is also the fact that no two quotes will be the same because every individual seeking out a public relations firm needs something a little different. The PR firm provides a number of different services that benefits each and every business that seeks out what they have to offer.
Have You Started Work on Your Fall Book Promotion Yet? By:-Marsha Friedman
Even though it seems like the fall season is eons away, it will be here before you know it. With that in mind, have you thought about how you are going to get your book out there and known by the book buying public? Read on to find out how!
Four Tips To Get Talk Radio Hosts Interested in Your Book By:-Marsha Friedman
If you are a new author or even an established one with some sales under your belt, hooking the media into your book can sometimes be very difficult. Here we will share 4 top tips to getting talk radio show hosts interested in talking to you about your book.
Get Green: Use Environmental Public Relations By:-Jordan McPelt
A brief article about the usefulness of environmental pr.
2 Quick Tips to Great Press Releases By:-Marsha Friedman
If you are struggling to get the media interested in your press release, here are two surefire ways to bump up the quality of your releases today!
How You Can Make Media Relations Effective By:-Kevin Sinclair
With media relations, remember that journalists have to be accountable to their editors and to their readers. For journalists, the most important thing they're trying to accomplish is to put out a newsworthy story. Does that mean you can get a fair chance at getting your own story across?
3 Important Parts of an Attention Grabbing Press Release By:-Marsha Friedman
If you are having trouble getting inundated talk radio producers interested in your show idea, this article is for you! Here are 3 important parts to making your radio press release the best ever!
In Praise of Press Releases - A Frank Discussion on Form And Function By:-Traci Vanover
There is no disputing the power of a well-written, newsworthy press release. In fact, it is one of the single best things you can do for your business.
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